Analyze your competitors. With a list of Russian keywords you can now check who your competitors are in the Russian market. Go to Yandex (number 1 search engine in the Russian market) and make a search for each Russian keyword. Search results will help you see how you stack up against your newly discovered competitors. You can carry out a visual analysis – just visit their website and analyze them. Check if their websites are designed on the highest professional level, if there is much unique content, etc. This basic site research can give you a lot of information about how professional your competitors are. You can also try special SEO tools to check their online presence in the Russian market, e.g. Seomoz or SEMrush.